Whatever the size of your business or customer base you serve, it’s a crowded marketplace that gets more competitive each day. Your businesses must make the most of your limited resources to maximize impact on their bottom line and make sure that you are top of mind when customers think of your type of business.…

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Marketing helps you connect with your customers so you can increase your brand awareness and ultimately stimulate sales, but not any marketing technique will do. In order to be effective, you will need to use a strategy that allows you to reach the right people at the right time in the right format. The process…

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